“For the sick it is important to have the best.” – Florence Nightingale
Next week, hospitals throughout the country will celebrate the women and men who support the health and well-being of their communities. The celebration is part of the American Hospital Association’s National Hospital Week, May 6-12, a time for hospital leaders to show their appreciation both for hospital associates and for the communities that rely on and support their organizations.
This year’s theme, “Caring Is Our Calling,” is apt for this tumultuous time in health care: longstanding federal and state policies on payment and delivery are being debated, and hospital leaders are consistently being asked to do more with less. The theme calls to mind the idea that health care is more than just a profession, and recognizes that those who work in health care do so with a deep sense of purpose.
MHA will be using our social media vehicles to highlight the “Caring is Our Calling” theme, and to amplify the messages that Maryland’s hospitals share via their own social media during National Hospital Week.
National Hospital Week always falls on the week of Florence Nightingale’s birthday, May 12. By engaging in the activities AHA has planned for this week (click here for resources including a digital toolkit, a social media campaign template and a planning guide) we remind ourselves of her singular drive to serve patients with compassion and professionalism.
That spirit is alive and well in each of Maryland’s hospitals. MHA’s staff work closely with so many of your staff on important efforts. We know how your people are sharing that dedication with all of our state’s people and communities.